Dream Sets - Maximizing Photography Set Bookings through Meta Ads
Objective:
Dream Sets, a photography business specializing in portfolio and pre-wedding shoots, wanted to increase awareness and attract clients in Mumbai. The primary goal was to generate inquiries and convert them into bookings.
About Client
Client: Dream Sets
Category: Outdoor Studios
Platform: Facebook & Instagram
Strategy:
We designed a Meta Ads campaign targeting individuals in Mumbai who were interested in professional photography services, including portfolios and pre-wedding shoots. The campaign focused on reaching a wide audience and driving them to contact Dream Sets via Instagram messages.
Execution:
Targeting: We used detailed targeting to reach individuals interested in photography, portfolios, and pre-wedding shoots.
Messaging: We created compelling ad copies and visuals to engage users, driving them to inquire about booking Dream Sets for their photography needs via Instagram messages.
Results:
The campaign achieved impressive results:
– Reach: 145,291
– Messages Received: 714 Instagram messages
– Conversions: 7 bookings
– Average Booking Value: ₹20,000
– ROAS: 9X
Conclusion:
The Meta Ads campaign successfully drove significant interest and engagement, resulting in a high return on ad spend. Dream Sets achieved strong visibility in Mumbai and converted multiple inquiries into bookings, showcasing the effectiveness of targeted Meta Ads for local service-based businesses.
Strategy:
We designed a Meta Ads campaign targeting individuals in Mumbai who were interested in professional photography services, including portfolios and pre-wedding shoots. The campaign focused on reaching a wide audience and driving them to contact Dream Sets via Instagram messages.
Results:
Messages Generated: 315
Confirmed Bookings: 13 events booked
ROAS: 30x
Conclusion:
By focusing on WhatsApp conversion and visually appealing content, the campaign delivered strong results, helping Dream Arena secure high-value bookings in a competitive market.